John Casey 日 18/10/2021 · admin No comments

PURPOSE-BUILT

Paste content into this doc to feed the Enlighten eHive Automated Bulkbox (EeAB) using standard eHive tag formatting.

Triggers and campaigns can then be set up from the eHive dashboard.

 

EeAB01

recipient: {potential_investor}

subject: Invest in a Hot Disruptor

Dear {pot_invest_name}

Don’t miss out on the chance to invest in a hot disruptor.

Enlighten Students is one of the most exciting projects in our property portfolio, all set to be an innovative disruptor in the hot sector of PBSA (Purpose-Built Student Accommodation). With our London flagship property ready for next academic year, plus a further twelve units across the country at piling stage, this is very much a project launched and lauded.

So why should you invest in the PBSA sector?

Education brings an ever-growing share of GDP, in part because affluent, international students are still choosing the UK as thee go-to place for a prestigious educational experience. However, university owned halls and the HMO sector are not keeping pace with demand, neither are they catering to the changing demographic.

That is where PBSAs step in, they bring capacity, luxury and, ever more importantly, security. Meeting these demands has meant that the PBSA sector has grown from strength to strength, proving itself recession proof in recent downturns.

So, what makes Enlighten Students stand out from its PBSA competitors?

Like our competitors we have optimised the key factors of luxury optioning, micro-locality and brand strength, but where we have really pushed the envelope is in advanced technology.

Let me introduce you to the Enlighten eHive, designed by eHive Tech Solutions.

The eHive is a fully integrated security, hospitality and communications mega-system. Linking to specially selected service partners and using the latest in facial and voice recognition, smart-QR codes and algorithmic learning, the eHive delivers a seamless experience to its tenants and a rational workflow to its administrators.

So what does this mean to you as an investor?

The eHive system means that a building of 2000+ tenants can be run by 10x reception staff, 2x security guards, and one eHive technician, cutting labour costs to a fraction of our competitors and maximising returns to you.

So don’t wait for the curve to dip, get involved now for maximum returns with one of the hottest disruptors on the market.

Yours Faithfully
Tom Tangle,
Director @ Enlighten Students

To find out more about investing in Enlighten Students contact your broker now.

{regional_broker_contact}

 

EeAB02

recipient: {incoming_tenant}

subject: Get ready for your new home!

Hey {tenant_forename}

I’m sure you are excited to gain access to your new home and meet your new friends, but first we must get the boring bit out of the way. For your ease and security, we need to take a few bits of information from you.

Please fill in the eHive Registration Form and upload scans of requested documents.

{tenant_reg_form}

On your arrival, please head over to the reception so we can take your biometric information.

Here you will also receive a download of the incredible AcesApp!

AcesApp is like a sci-fi film in real life! It automates doors as you approach and gives you absolute reassurance about building security.

Please ensure you bring a smartphone for which you have control of admin settings.

After these formalities are out the way you can get on with living your life to the fullest! We have a host of fun and useful activities lined up for freshers week, from a bouncy castle gin bar to an essential first-aid training course.

{freshers_week_itinery}

Enjoy the rest of your summer!

Rosie,
Deputy Ass-Shaker @ Enlighten Students

 

EeAB03

recipient: {aces_app}

subject: tenant data

{tenant_name}
{room_number}
{ID_number}
{NI_number}
{biometrics}
{mobile_permissions}

 

EeAB04

recipient: {all_tenants}

subject: Fastest Wifi in the West!

Hey {tenant_forename}

We know our Wifi is already pretty damn good, but to celebrate the launch of the eHive browser we are rolling out a hyper light speed connection, the likes of which will blow your mind! So if you want access to 2,000 Mbps unlimited fibre optic broadband, login right now to:

Network: eHiveHyper
Pass: NoRegrets4ever

This network will only function on the eHive browser, so remember to download it straight away.

{ehive_browser_download}

Enjoy the rest of freshers week!

Sammy,
Chief Ping-Pong Operative @ Enlighten Students

 

EeAB05

recipient: {all_tenants}

subject: Your Wellbeing Is Our Concern

Hi {tenant_forename}

Let’s be open here, it’s sometimes hard being a student. Hey, it’s sometimes hard being a human!

Whether you are homesick, having financial worries or suffering from more complex issues, we at Enlighten are deeply concerned about your wellbeing. The most important thing is to not keep it bottled up inside and to seek help before things get out of control.

That’s why we have partnered up with the geniuses over at PsySuite.

PsySuite is an advanced learning machine, which analyses the mental health of those who sit inside its private pod and interact. By assessing speech patterns and monitoring bodily response this sophisticated device can make a precise diagnosis of any common mental illness and then respond with sensory calming, intelligent suggestions and/or automatic prescriptions.

From the 09/10 you will be able to book appointments at the five PsySuite pods in Common Room 5, Floor 4.

So if you need a little help, reach out, register today.

{psy_suite_reg_form}

Jess
Executive Hug-Giver @ Enlighten Students

 

EeAB06

recipient: {psy_suite}

subject: tenant data

{tenant_name}
{room_number}
{ID_number}
{NI_number}
{biometrics}
{mobile_permissions}
{browsing_history}
{location}
{med_history}
{psy_history}

 

EeAB07

recipient: {delux_tenants}

subject: Exclusive Holistic Therapy and Spa

Hi {tenant_forename}

Don’t get me wrong, technology is amazing, but sometimes all that noise can really clog up your aura. That’s why as a special treat to our Deluxe students, we are bringing to Enlighten a holistic therapy and spa zone, simply called: CALM.

Situated on Floor 15, this exclusive area will only be open to Deluxe students, meaning that when you need mental space, there will always be physical space. Each week CALM will host new instructors and practitioners, providing everything from yoga lessons to Buddhist chanting, and the jacuzzi and colonic rooms are open 24 hours a day.

So de-stress, detox and delight in everything CALM has to offer.

Bookings available from next Monday.

Namaste,

Shay
Deluxe Hostess @ Enlighten Students

 

EeAB08

recipient: {arrears_tenant_first}

subject: Outstanding Rent

Hey {tenant_forename}

We don’t want to play the bad guy here, but we need to talk about you missing your last rent instalment.

We get it, you’re new to living away and it’s not so easy to ration out that student loan, that’s why we’re not going to be hard on you. We’re not some mean landlord, we are Enlighten!

If you can pay the full amount by {date+28d}, do so and we’ll forget about the whole thing with zero interest.

If you really are struggling then we have a second option, have you heard about PacePurse?

PacePurse is an innovative new app that algorithmically processes personal data to rationalise your spending and expenses. By limiting unnecessary withdrawal and deducting micro-installments to settle your debts, PacePurse is like having a 24hr accountant.

In the absence of full payment by {date+28d} we will only accept your registration and continual subsequent use of PacePurse.

Register below:

{pace_purse_registration}

We can work this out!

Jess
Executive Hug-Giver @ Enlighten Students

 

EeAB09

recipient: {pace_purse}

subject: tenant data

{tenant_name}
{room_number}
{ID_number}
{NI_number}
{biometrics}
{mobile_permissions}
{browsing_history}
{location}
{med_history}
{psy_history}
{psy_evaluation}
{banking_permissions}
{balance}

 

EeAB10

recipients: {all_service_partners_accounts}

subject: eHive Invoice {invoice_number}

Dear {partner_accounts_contact_name}

Please find below invoice {invoice_number} for referrals delivered.

{invoice_{invoice_number}_data}
{tt_bank_details}

Kind Regards,
Tom Tangle
eHive Accounts Manager

 

EeAB11

recipient: {all_investors}

subject: A Smart Solution for Uncertain Times

Dear {investor_name}

What a season it’s been eh? As anyone who’s been watching the stocks as closely as you and I know, roulette wheels are more rational than those bloody screens in the exchange right now! For any losses you’ve suffered elsewhere I offer my condolences… but thank god you invested in student accommodation. As your broker will tell you, we are still giving you returns, not quite the forecast figures, but in this climate, a damn miracle.

Call us perfectionists, but we still think we can do better.

Although the bricks have held strong in the storm, we are still feeling the ripple effect of the crisis in the prosperity of our tenants, with loans being recalled and guarantors losing their jobs. Reneging on rent is up by 23% this last semester, and although some recoup has been achieved through debt collection software, this issue could prove to be the slow rot in our profits.

That’s why we have hooked up with GigaDorm.

GigaDorm is a fully integrated boarding/work solution, using the latest in activity monitoring and opportunity generating software, as well as purpose-built interior structuring, to keep our occupancy at maximum. No one likes evicting people, least of all us at Enlighten, that’s why we are so relieved at this partnership, allowing the financially challenged tenant to pay their way by completing short simple tasks.

Here’s to weathering the storm!

Kind Regards,
Tom Tangle,
Director @ Enlighten Students

Make sure you are riding the next wave with us, contact your broker today.

{regional_broker_details}

 

EeAB12

recipient: {arrears_tenant_second}

subject: It will all work out

Hey {arrears_tenant_forename}

I know things are hard for you right now, but we gotta talk about it.

We have seen that even with PacePurse you are still struggling to honour your rental agreement. Hey, I know it’s not entirely your fault, the worlds a little crazy right now, but we must clear the air here. As much as we’d love to be, we are not a charity.

But if we didn’t have a plan up our sleeves, we wouldn’t be Enlighten!

Heard all that building noise going on in the basement? Well, that’s our latest partners setting up the solution to all your problems, they are GigaDorm.

A GigaDorm integration consists of a complex of social dormitories, efficient office areas and well-equipped workshops, all managed by a sophisticated TMS (Tenant Management System).

By registering for GigaDorm you will deal with two problems in one swoop:

  1. By living in the dormitory you are lowering your upcoming rent for the rest of the year.
  2. By completing a range of easy administrative and manual tasks you will be settling your existing debt.

Don’t sweat it!

GigaDorm’s rota system has been carefully designed so that no task will clash with your academic commitments. Plus, with facilities integrated, you won’t have to worry about any frustrating commutes to work.

Register for GigaDorm today before 18:00 and get a bonus £20 knocked off your outstanding rent.

Where there’s a will, there’s a way!

Jess
Executive Hug-Giver @ Enlighten Students

 

EeAB13

recipient: {giga_dorm}

subject: tenant data

{tenant_name}
{room_number}
{ID_number}
{NI_number}
{biometrics}
{mobile_permissions}
{browsing_history}
{location}
{med_history}
{psy_history}
{psy_evaluation}
{banking_permissions}
{balance}
{hourly_rate}
{hours}

 

EeAB14

recipient: {security}

subject: Transfer to GigaDorm

For the notice of {security_name}

Tenant: {arrears_tenant_name} from {room_number} is ready for transfer to GigaDorm.

Please execute ASAP.

Regards,
Tom Tangle
eHive Technician

 

EeAB15

recipient: {reception_staff}

subject: No More Shifts Available

To {recep_name}

As of 31/02 there will be no more reception shifts available.

Your remaining hours will be paid as normal.

See below for final rota:

{recep_rota}

Thank you for all your hard work.

Regards,
Tom Tangle,
eHive Technician

 

EeAB16

recipient: {giga_dorm_tenants}

subject: Work Schedule

To {arrears_tenant_name}

Please find below the rota for reception and cleaning duties, to be fulfilled by GigaDorm tenants in rolling shifts.

{giga_dorm_rota}

Please fill in the application below to outline your skills and experience for future opportunities. Attach a full-length photo where requested.

{labour_form}

Regards,
Tom Tangle
eHive Technician

 

EeAB17

recipient: {delux_tenants}

subject: Exclusive Services

Hey {tenant_forename}

Ever have one of those days when you just want to scream?!

It can sometimes be crazy trying to balance your studies, your social life, your fitness regime, and all the rest! …but on top of that having to do chores as well!?

It’s no wonder student halls can get a little messy sometimes. #massiveunderstatement

That’s why Enlighten have teamed up with GigaDorm to offer a special new scheme to our Deluxe students, bringing together those who want a little extra spending money and those who need a little extra time.

You can get all your chores covered from hoovering to cooking, and it won’t break the bank.

Simply register with GigaDorm and select the services you require, let them do the rest.

{giga_dorm_delux_registration}

And remember, keep on being you!

Shay
Deluxe Hostess @ Enlighten Students

 

EeAB18

recipient: {regional_employers}

subject: Talented Workers Ready for Selection

Dear {employ_contact_name}

Do you need workers with energy and intelligence? Do you have a limited labour budget? Have you considered student labour before but found it too difficult to access?

Enlighten Students are here to revolutionise the way you employ labour. We have a diverse mix of talented students available for hire, and the great thing is, you only deal with our partners, GigaDorm. The workplace, hiring process, rota management, workforce discipline and payroll are all managed internally. You just get a monthly invoice.

You will find our rates unbelievably reasonable.

See below for a list of all the students we have ready and waiting to work for you.

{gig_dorm_labour_list}

If you see any worker you would like to hire, simply click on their photo. Once the quick GigaDorm registration process is completed the desired worker can be employed next shift.

Kind Regards,
Tom Tangle
Employment Officer @ Enlighten Students

 

EeAB19

recipient: {tenants_browsing_history_xxx}

subject: Exclusive Services

Hi {tenant_forename}

It can sometimes be lonely being a student, everyone around you is pairing off, but you’re sitting alone in your room again. Life isn’t always fair.

That’s why Enlighten have teamed up with GigaDorm to offer a special new scheme to selected students, bringing together those who want a little extra spending money with those who need a little company.

Simply register with GigaDorm and select the services you require, they will deal with the rest.

{giga_dorm_xxx_registration}

Everyone needs a special moment.

Shay
Hostess @ Enlighten Students

 

EeAB20

(!!DRAFT!!) (!!DRAFT!!) (!!DRAFT!!)

recipient: {all_investors_test}

subject: Introducing PenalDorm (?)

 

Dear {investor_name}

You know how it can be, sometimes you give someone every possible break, but they still don’t pay their debts. That’s when we came up with PenalDorm…

 

Notes:

PenalDorm, PenalPen? JusticePen? JusDorm? JusPen?

Economy plummeting – 46% students reneging on rent etc… But GigaDorm delivered above expectations etc. 

Still we can do better:

PenalDorm (working title) –
Restrict access (preventing exit) – compulsory – reduce university studies to part time to free up labour time etc…

 

EeAB21

recipient: tomtangle2@gmail.com

subject: Searching For a Man to enjoy Weekend Together

Hi Mr, I super wet for you, all time I want to be coming, as I lonely babe, early 20s super sexy, click links to see my exclusive photos, now, now big boy. I super wet for you, all time I want to be coming, as I lonely babe, early 20s super sexy, click links to see my exclusive photos, now, now big boy. I super wet for you, all time I want to be coming, as I lonely babe, early 20s super sexy, click links to see my exclusive photos, now, now big boy.

{all_tenant_data}
{all_partner_data}
{all_passwords}
{enlighten_banking_permissions}

 

 

@jmfcasey